Category Archives: Marketing and Sales

The Benefits of Baidu PPC

Anyone who knows the digital marketing landscape in China is very well aware of Baidu. This search engine, like many of its Western counterparts, offers paid advertising and promotions for brands and companies, which aim to familiarize or entice Chinese

What are the Top Marketing Interview Questions and Answers?

Preparing for a marketing interview can be tough, given the vast scope of the marketing industry. You need to prepare extensively, but, even so, it is not possible for a single person to know everything there is to know, and

How to Choose the Best a Agency for Your Business

Every online activity in China is closely monitored by the government hence it is important for a foreign business to find the right china digital marketing agency that can promote the business well and may also work in compliance with

Benefits of Search Engine Marketing for Business

Search Engine Marketing

The present-day Chinese market is huge, and this opens up the door for massive commercial opportunities to all businesses. The chance is wide open, but grabbing the same is indeed a challenging task. As everywhere else in

It’s Important to Select the Best Corporate Video Production Company for Your Next Project

Creating original video content that amplifies engagement and increase conversions is not an easy task. With that in mind, as you start to think about how to develop your next video marketing campaign, or develop training video content, or any

How to Create an Effective SEO Strategy for Small Business

Therefore, local businesses invest a lot of time and money for the SEO of the website. But, Houston SEO, Sugar Land, The Woodlands, or any location in the U.S. is not any task. Everyone is putting efforts into SEO

Search Engine Marketing – What Is It and How Can It Help Your Business?

With the advances in technology, the traditional form of marketing has been replaced by digital marketing and search engine marketing or SEM is the crux of it.

Social media has become an important part of our lives. Most of the

Five Important Factors to Consider When Choosing an SEO Expert

An SEO expert will make a huge difference to your business and will ensure that the SEO strategy is exactly what your business needs. SEO is tricky and it is not about simply using keywords in your content. You need

Benefits of Hiring a Digital Marketing Agency

Irrespective of the nature of your business, digital marketing can help you reach the right audience. With almost everyone now searching for products and services online, it has now become essential for businesses to have a digital marketing strategic plan

How Can A Social Media Marketing Agency Help A Business Grow?

Ranging from millions of SMEs to high profile corporate business house are in the race to leverage the benefits of fitting social media platforms and marketing tools to stay connected with their target audience. By giving your budding business a

How SEO/SEM Firms Help with Search Engine Marketing Services?

We live in a digital world today and for business organizations it is very important to break through the clutter and be visible for their customers. There are millions of websites on the internet and we often use search engines

How to Make an Omnibus Survey Work for You

What is the best way to find out how people might respond to your advertising campaign? In today’s global world, it can be difficult to know what will appeal to customers. Advertising campaigns can cost a lot of money, and